Is having an IDX feed on your real estate website right for you? The answer is not quite as simple as “yes” or “no.” Instead, the answer is more along the lines of “it depends.”
But first, what exactly is an IDX feed? IDX stands for Internet Data Exchange, and through an IDX feed, a member of the MLS (multiple listing service) can integrate real estate listings into their real estate website.
Here’s a simple breakdown of the benefits and downsides of having an IDX feed.